mParticle
Sync first-party events and customer data between mParticle and Xoal
What is mParticle?
Sync first-party events and customer data between mParticle and Xoal

How does mParticle integrate with Xoal

mParticle allows you to unify each touch point, from anonymous to known, across every channel into a single profile. You can easily use mParticle to sync events and customer data between third-party apps and Xoal.

Events and customer data collected via mParticle can be used to automate workflows, build customer segments and personalize customer experience on Xoal.